Dalilang Foods & Beverages is a Ugandan FMCG manufacturer producing packaged snacks, including potato crisps, gonja chips, coated peanuts and peanut butter, alongside spring water, fruit nectars and energy drinks.

Commercial Director

Details

Closing Date:

2026/10/29

Reference Number:

DALI-2026-0003

Job Title:

Commercial Director

Job Category:

Sales & Commercial

Job Type:

Full Time

Location, Town / City:

Namanve, Mukono

Job Description

Drives national sales strategies, oversees regional outlet operations, and leads commercial growth across the enterprise.

Delivers end to end commercial governance, strategic planning, and financial stewardship to maximize revenue and channel penetration.

Aligns commercial execution with production capacity, quality standards, and regulatory compliance to ensure sustainable market expansion.

Key Duties & Responsibilities

• Drive national sales strategies and oversee regional outlet operations across Kampala, Gulu, and Mbarara.
• Negotiate high value B2B and distributor contracts while balancing commercial risk, compliance, and profitability.
• Translate organizational objectives into measurable commercial priorities based on market conditions, production limits, and financial forecasts.
• Oversee sales budgets, cash requirements, capital expenditures, and resource allocation to eliminate waste and commercial exposure.
• Establish clear performance accountabilities for sales managers and conduct early risk reviews covering legal, financial, and operational factors.
• Strengthen organizational capability through succession planning, managerial development, and proactive resolution of departmental coordination bottlenecks.
• Collaborate cross functionally with production, quality, and supply chain teams to prevent operational delays and ensure customer order fulfillment.
• Maintain complete, traceable, and confidential records for all major contracts, performance trackers, and customer agreements for audit verification.
• Enforce applicable occupational safety, food hygiene, environmental, and security standards across all commercial and outlet operations without compromising compliance for speed.

Skills

• B2B contract negotiation and channel management
• Revenue generation and market penetration planning
• Commercial budget oversight and financial forecasting
• Strategic risk governance and executive reporting
• Cross functional operational coordination

Education Qualifications & Experience

Education Qualifications

• Bachelor's degree in Marketing, Commerce, Business Computing, Business Administration, Economics, Finance, Accounting, Industrial Engineering, Operations Management, Supply Chain Management, Human Resource Management, Food Science, or Engineering
• Master's degree, MBA, MSc, MA, MEng, or relevant postgraduate diploma
• Professional qualifications such as CIM, CPA, ACCA, CIPS, CIPD, project management, or sector specific executive certifications
• Equivalent foreign qualifications recognized in Uganda

Experience

8+ years in commercial or sales leadership in the Ugandan food and beverage sector.

• Drive national sales strategies and oversee regional outlet operations across Kampala, Gulu, and Mbarara.
• Negotiate high value B2B and distributor contracts while balancing commercial risk, compliance, and profitability.
• Translate organizational objectives into measurable commercial priorities based on market conditions, production limits, and financial forecasts.
• Oversee sales budgets, cash requirements, capital expenditures, and resource allocation to eliminate waste and commercial exposure.
• Establish clear performance accountabilities for sales managers and conduct early risk reviews covering legal, financial, and operational factors.
• Strengthen organizational capability through succession planning, managerial development, and proactive resolution of departmental coordination bottlenecks.
• Collaborate cross functionally with production, quality, and supply chain teams to prevent operational delays and ensure customer order fulfillment.
• Maintain complete, traceable, and confidential records for all major contracts, performance trackers, and customer agreements for audit verification.
• Enforce applicable occupational safety, food hygiene, environmental, and security standards across all commercial and outlet operations without compromising compliance for speed.

• B2B contract negotiation and channel management
• Revenue generation and market penetration planning
• Commercial budget oversight and financial forecasting
• Strategic risk governance and executive reporting
• Cross functional operational coordination

• Bachelor's degree in Marketing, Commerce, Business Computing, Business Administration, Economics, Finance, Accounting, Industrial Engineering, Operations Management, Supply Chain Management, Human Resource Management, Food Science, or Engineering
• Master's degree, MBA, MSc, MA, MEng, or relevant postgraduate diploma
• Professional qualifications such as CIM, CPA, ACCA, CIPS, CIPD, project management, or sector specific executive certifications
• Equivalent foreign qualifications recognized in Uganda