Backbone Feeds Company Limited is looking for a dynamic, creative and results-driven professional to fill the position of Marketing & Branding Supervisor.

If you are passionate about marketing, brand development and driving business growth, this is your opportunity!

KEY RESPONSIBILITIES

The successful candidate will be responsible for:

• Developing and implementing effective marketing and branding strategies to increase brand awareness and market share.
• Supervising promotional campaigns, product marketing and customer engagement activities.
• Strengthening the company’s brand identity and ensuring consistency across all marketing platforms.
• Conducting market research to identify customer needs, market trends, competitor activities and new opportunities.
• Building and maintaining strong relationships with customers, distributors and business partners.
• Identifying new markets and developing strategies to drive sales growth and business expansion.
• Coordinating marketing activities, product promotions and brand activation campaigns.
• Monitoring marketing performance and preparing reports with practical recommendations for improvement.

MINIMUM QUALIFICATIONS & EXPERIENCE

A Bachelor’s Degree in Marketing or a Bachelor’s Degree in Business Administration with a major in Marketing from a recognised institution.

A minimum of three (3) years of relevant working experience in marketing, branding or a related field

Strong leadership, communication, negotiation and interpersonal skills.

Demonstrated ability to develop and execute effective marketing strategies.

Excellent analytical, organisational and problem-solving skills.

Creativity, initiative and a results-oriented approach to achieving business objectives.

WHY JOIN BACKBONE FEEDS COMPANY LIMITED?

This is an exciting opportunity to contribute to brand growth, expand market reach, strengthen customer relationships and make a meaningful impact within a growing business.

If you are passionate about marketing excellence and ready for a new challenge, we would like to hear from you!

• Developing and implementing effective marketing and branding strategies to increase brand awareness and market share.
• Supervising promotional campaigns, product marketing and customer engagement activities.
• Strengthening the company’s brand identity and ensuring consistency across all marketing platforms.
• Conducting market research to identify customer needs, market trends, competitor activities and new opportunities.
• Building and maintaining strong relationships with customers, distributors and business partners.
• Identifying new markets and developing strategies to drive sales growth and business expansion.
• Coordinating marketing activities, product promotions and brand activation campaigns.
• Monitoring marketing performance and preparing reports with practical recommendations for improvement.

• Strong leadership
• communication
• negotiation
• interpersonal skills
• Demonstrated ability to develop and execute effective marketing strategies
• Excellent analytical
• organisational
• problem-solving skills
• Creativity
• initiative
• results-oriented approach

• A Bachelor’s Degree in Marketing or a Bachelor’s Degree in Business Administration with a major in Marketing from a recognised institution.
• A minimum of three (3) years of relevant working experience in marketing, branding or a related field