Vacancy title:
Head of Marketing and Sales

[Type: FULL_TIME, Industry: Hospitality, and Tourism, Category: Management, Advertising & Marketing, Restaurant & Hospitality, Business Operations, Cleaning & Facilities]

Jobs at:
Nican Resort

Deadline of this Job:
Saturday, August 29 2026

Duty Station:
Kampala | Kampala

Summary
Date Posted: Friday, August 21 2026, Base Salary: Not Disclosed

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JOB DETAILS:

Head of Marketing and Sales

Job Purpose

To develop and lead the hotel's marketing and sales strategy, increase occupancy and revenue, strengthen the hotel's brand presence, develop new business opportunities and build strong relationships with existing and prospective clients.

Key Duties and Responsibilities

The Head of Marketing and Sales will:

• Develop and implement the hotel's annual marketing and sales strategy.
• Set sales targets and develop action plans to achieve revenue and occupancy objectives.
• Identify and develop new corporate, leisure, events, conference and group business opportunities.
• Build and maintain strong relationships with corporate clients, travel agencies, tour operators, event organisers and other business partners.
• Conduct market research to understand customer preferences, competitor activities and emerging hospitality trends.
• Develop promotional campaigns for rooms, restaurants, conferences, events and other hotel services.
• Manage the hotel's online presence and coordinate digital marketing activities.
• Develop and oversee social media campaigns and content.
• Monitor online reviews, customer feedback and the hotel's digital reputation.
• Coordinate promotional materials, advertising campaigns and public relations activities.
• Develop and manage corporate sales accounts.
• Organise sales calls, client visits, exhibitions, networking events and promotional activities.
• Prepare sales proposals, quotations and presentations for prospective clients.
• Negotiate commercial agreements within approved limits.
• Monitor sales performance and prepare regular sales and marketing reports.
• Analyse occupancy, revenue and customer data to identify opportunities for growth.
• Work closely with the Operations and Reservations teams to ensure smooth execution of sales commitments.
• Develop customer-retention and loyalty initiatives.
• Identify opportunities for partnerships and cross-promotional activities.
• Manage the marketing budget and ensure effective use of resources.
• Monitor return on investment from marketing campaigns.
• Ensure consistent application of the hotel's brand identity.
• Lead, coach and evaluate marketing and sales staff where applicable.
• Perform any other duties assigned by the General Manager.

Qualifications and Experience

• Bachelor's degree in Marketing, Sales, Business Administration, Hospitality Management or a related field.
• Professional qualification in marketing or sales is an advantage.
• Relevant experience in hotel sales, hospitality marketing, business development or a related commercial role.
• Demonstrated experience in developing and implementing successful sales and marketing strategies.

Key Competencies

• Strong sales and business-development skills.
• Excellent negotiation and persuasion abilities.
• Strong digital marketing and social-media knowledge.
• Excellent networking and relationship-management skills.
• Strong commercial awareness.
• Good market research and analytical skills.
• Excellent written and verbal communication.
• Creative and results-oriented approach.
• Strong presentation skills.
• Ability to meet ambitious targets.
• High level of professionalism and integrity.

Work Hours: 8

Experience in Months: 12

Level of Education: bachelor degree

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