Marketing Associate -Community Management
2025-08-09T10:19:48+00:00
Numida
https://cdn.greatugandajobs.com/jsjobsdata/data/employer/comp_3266/logo/Numida.jpg
https://numida.com/
FULL_TIME
kampala
Kampala
00256
Uganda
Information Technology
Advertising & Marketing
2025-08-15T17:00:00+00:00
Uganda
8
We are seeking a dynamic and empathetic Marketing Associate - Community Manager to join our Growth team and drive our mission of expanding felt value for MSME customers across East Africa. This role is central to Numida's H2 2025 strategy of making customers "FEEL the love with every interaction" while building thriving communities of like-minded businesses.
About Numida Numida is a fintech company dedicated to serving real people, living real lives, and facing real problems. We provide personalised financial solutions to micro, small, and medium enterprises (MSMEs) across East Africa, with a focus on making our impact felt in our customers' daily lives.
Key Responsibilities
Community Building & Engagement
● Build and nurture communities of like-minded MSME customers across Uganda, Kenya, and expanding markets
● Develop and execute community engagement strategies that align with our "felt value" approach
● Create personalised community experiences that make members feel heard, valued, and supported
● Facilitate peer-to-peer learning and business networking opportunities within our customer base
● In conjunction with the Growth Manager, design and implement retention programs focused on repeat customers and community loyalty
Customer Experience & Support
● Champion the customer voice across all organisational levels, escalating anti-consumer practices when identified
● Develop and manage feedback collection systems and community insights
● Transform customer insights into actionable recommendations for product and service improvements
● Coordinate campaigns to reach out to customers without a sales agenda
● Help develop and ensure a consistent brand voice across all community touchpoints and communications
Content & Communication
● Create engaging, localized content that resonates with MSME entrepreneurs in local languages and cultural contexts
● Develop personalized messaging strategies that speak to different customer segments and their unique challenges
● Leverage social media, WhatsApp, and other preferred customer channels for community engagement
● Collaborate with marketing team on storylining to ensure cohesive, human-centered narratives
● Create educational content that helps MSMEs grow their businesses and understand financial products Data & Analytics
● Track and analyze community engagement metrics including retention rates, participation levels, and customer satisfaction
● Implement rapid improvement cycles with data-driven decision making (2-week cycle targets)
● Monitor and report on community health indicators and churn risk factors
● Collaborate with data team to develop predictive models for community engagement and retention
Cross-functional Collaboration
● Partner with Marketing & Sales teams on customer acquisition and retention strategies
● Work closely with Product teams to communicate customer needs and feature requests
● Collaborate with Operations to ensure seamless customer experience delivery
Required Qualifications Education & Experience
● Bachelor's degree in Marketing, Communications, Business, or related field
● 3-5 years of experience in community management, customer success, or digital marketing
● Preferred: Experience in fintech, financial services, or MSME-focused organizations
● Preferred: Experience working in East African markets Technical Skills
● Proficiency in social media management platforms and community tools
● Experience with WhatsApp Business and messaging platforms
● Basic understanding of analytics tools (Google Analytics, social media insights)
● AI proficiency required: Must be able to leverage AI tools to 2-3x productivity (not just ChatGPT)
● Experience with customer feedback tools and NPS platforms
Language & Cultural Skills
● Fluency in English required
● Preferred: Additional local languages (Luganda)
● Deep understanding of East African MSME ecosystem and cultural nuances
● Ability to communicate in local slang and understand regional business practices
Personal Attributes
● Exceptional empathy - ability to understand that customers are emotional, have real problems, and aspirations
● Customer-obsessed mindset with genuine passion for helping small businesses succeed
● Cultural sensitivity and ability to create inclusive community spaces
● Creative problem-solving skills with ability to think outside traditional approaches
● Resilience and adaptability in a fast-paced, evolving market environment Success Metrics Primary KPIs
● Community engagement rates (active participation, retention, satisfaction scores)
● Customer NPS scores and feedback quality
● Repeat customer conversion and community-driven referrals
● Time-to-resolution for community issues and customer concerns
● Content engagement metrics across all channels
Secondary KPIs
● Community growth rate and geographic expansion success
● Cross-selling opportunities generated through community interactions
● Customer lifetime value improvement for community members
● Brand sentiment and word-of-mouth referrals from community
What We Offer Compensation & Benefits
● Competitive salary commensurate with experience
● Performance-based bonuses tied to community success metrics
● Comprehensive health insurance
● Professional development budget for community management and fintech training Growth Opportunities
● Direct impact on Numida's expansion across East Africa
● Leadership development opportunities within the rapidly growing Growth Team
● Cross-functional exposure to product, operations, and business development
● Market expansion involvement in new country launches
Work Environment
● Hybrid/flexible work arrangements with focus on customer-facing hours
● Access to latest AI tools and productivity technologies
● Rapid decision-making environment with 2-week improvement cycles
● Customer-first culture that values empathy and innovation
Key Responsibilities Community Building & Engagement ● Build and nurture communities of like-minded MSME customers across Uganda, Kenya, and expanding markets ● Develop and execute community engagement strategies that align with our "felt value" approach ● Create personalised community experiences that make members feel heard, valued, and supported ● Facilitate peer-to-peer learning and business networking opportunities within our customer base ● In conjunction with the Growth Manager, design and implement retention programs focused on repeat customers and community loyalty Customer Experience & Support ● Champion the customer voice across all organisational levels, escalating anti-consumer practices when identified ● Develop and manage feedback collection systems and community insights ● Transform customer insights into actionable recommendations for product and service improvements ● Coordinate campaigns to reach out to customers without a sales agenda ● Help develop and ensure a consistent brand voice across all community touchpoints and communications Content & Communication ● Create engaging, localized content that resonates with MSME entrepreneurs in local languages and cultural contexts ● Develop personalized messaging strategies that speak to different customer segments and their unique challenges ● Leverage social media, WhatsApp, and other preferred customer channels for community engagement ● Collaborate with marketing team on storylining to ensure cohesive, human-centered narratives ● Create educational content that helps MSMEs grow their businesses and understand financial products Data & Analytics ● Track and analyze community engagement metrics including retention rates, participation levels, and customer satisfaction ● Implement rapid improvement cycles with data-driven decision making (2-week cycle targets) ● Monitor and report on community health indicators and churn risk factors ● Collaborate with data team to develop predictive models for community engagement and retention Cross-functional Collaboration ● Partner with Marketing & Sales teams on customer acquisition and retention strategies ● Work closely with Product teams to communicate customer needs and feature requests ● Collaborate with Operations to ensure seamless customer experience delivery Required Qualifications Education & Experience ● Bachelor's degree in Marketing, Communications, Business, or related field ● 3-5 years of experience in community management, customer success, or digital marketing ● Preferred: Experience in fintech, financial services, or MSME-focused organizations ● Preferred: Experience working in East African markets Technical Skills ● Proficiency in social media management platforms and community tools ● Experience with WhatsApp Business and messaging platforms ● Basic understanding of analytics tools (Google Analytics, social media insights) ● AI proficiency required: Must be able to leverage AI tools to 2-3x productivity (not just ChatGPT) ● Experience with customer feedback tools and NPS platforms Language & Cultural Skills ● Fluency in English required ● Preferred: Additional local languages (Luganda) ● Deep understanding of East African MSME ecosystem and cultural nuances ● Ability to communicate in local slang and understand regional business practices
Personal Attributes ● Exceptional empathy - ability to understand that customers are emotional, have real problems, and aspirations ● Customer-obsessed mindset with genuine passion for helping small businesses succeed ● Cultural sensitivity and ability to create inclusive community spaces ● Creative problem-solving skills with ability to think outside traditional approaches ● Resilience and adaptability in a fast-paced, evolving market environment Success Metrics Primary KPIs ● Community engagement rates (active participation, retention, satisfaction scores) ● Customer NPS scores and feedback quality ● Repeat customer conversion and community-driven referrals ● Time-to-resolution for community issues and customer concerns ● Content engagement metrics across all channels Secondary KPIs ● Community growth rate and geographic expansion success ● Cross-selling opportunities generated through community interactions ● Customer lifetime value improvement for community members ● Brand sentiment and word-of-mouth referrals from community What We Offer Compensation & Benefits ● Competitive salary commensurate with experience ● Performance-based bonuses tied to community success metrics ● Comprehensive health insurance ● Professional development budget for community management and fintech training Growth Opportunities ● Direct impact on Numida's expansion across East Africa ● Leadership development opportunities within the rapidly growing Growth Team ● Cross-functional exposure to product, operations, and business development ● Market expansion involvement in new country launches
Required Qualifications Education & Experience ● Bachelor's degree in Marketing, Communications, Business, or related field ● 3-5 years of experience in community management, customer success, or digital marketing ● Preferred: Experience in fintech, financial services, or MSME-focused organizations ● Preferred: Experience working in East African markets Technical Skills ● Proficiency in social media management platforms and community tools ● Experience with WhatsApp Business and messaging platforms ● Basic understanding of analytics tools (Google Analytics, social media insights) ● AI proficiency required: Must be able to leverage AI tools to 2-3x productivity (not just ChatGPT) ● Experience with customer feedback tools and NPS platforms
JOB-689720c4d2be0
Vacancy title:
Marketing Associate -Community Management
[Type: FULL_TIME, Industry: Information Technology, Category: Advertising & Marketing]
Jobs at:
Numida
Deadline of this Job:
Friday, August 15 2025
Duty Station:
Kampala | Uganda
Summary
Date Posted: Saturday, August 9 2025, Base Salary: Not Disclosed
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JOB DETAILS:
We are seeking a dynamic and empathetic Marketing Associate - Community Manager to join our Growth team and drive our mission of expanding felt value for MSME customers across East Africa. This role is central to Numida's H2 2025 strategy of making customers "FEEL the love with every interaction" while building thriving communities of like-minded businesses.
About Numida Numida is a fintech company dedicated to serving real people, living real lives, and facing real problems. We provide personalised financial solutions to micro, small, and medium enterprises (MSMEs) across East Africa, with a focus on making our impact felt in our customers' daily lives.
Key Responsibilities
Community Building & Engagement
● Build and nurture communities of like-minded MSME customers across Uganda, Kenya, and expanding markets
● Develop and execute community engagement strategies that align with our "felt value" approach
● Create personalised community experiences that make members feel heard, valued, and supported
● Facilitate peer-to-peer learning and business networking opportunities within our customer base
● In conjunction with the Growth Manager, design and implement retention programs focused on repeat customers and community loyalty
Customer Experience & Support
● Champion the customer voice across all organisational levels, escalating anti-consumer practices when identified
● Develop and manage feedback collection systems and community insights
● Transform customer insights into actionable recommendations for product and service improvements
● Coordinate campaigns to reach out to customers without a sales agenda
● Help develop and ensure a consistent brand voice across all community touchpoints and communications
Content & Communication
● Create engaging, localized content that resonates with MSME entrepreneurs in local languages and cultural contexts
● Develop personalized messaging strategies that speak to different customer segments and their unique challenges
● Leverage social media, WhatsApp, and other preferred customer channels for community engagement
● Collaborate with marketing team on storylining to ensure cohesive, human-centered narratives
● Create educational content that helps MSMEs grow their businesses and understand financial products Data & Analytics
● Track and analyze community engagement metrics including retention rates, participation levels, and customer satisfaction
● Implement rapid improvement cycles with data-driven decision making (2-week cycle targets)
● Monitor and report on community health indicators and churn risk factors
● Collaborate with data team to develop predictive models for community engagement and retention
Cross-functional Collaboration
● Partner with Marketing & Sales teams on customer acquisition and retention strategies
● Work closely with Product teams to communicate customer needs and feature requests
● Collaborate with Operations to ensure seamless customer experience delivery
Required Qualifications Education & Experience
● Bachelor's degree in Marketing, Communications, Business, or related field
● 3-5 years of experience in community management, customer success, or digital marketing
● Preferred: Experience in fintech, financial services, or MSME-focused organizations
● Preferred: Experience working in East African markets Technical Skills
● Proficiency in social media management platforms and community tools
● Experience with WhatsApp Business and messaging platforms
● Basic understanding of analytics tools (Google Analytics, social media insights)
● AI proficiency required: Must be able to leverage AI tools to 2-3x productivity (not just ChatGPT)
● Experience with customer feedback tools and NPS platforms
Language & Cultural Skills
● Fluency in English required
● Preferred: Additional local languages (Luganda)
● Deep understanding of East African MSME ecosystem and cultural nuances
● Ability to communicate in local slang and understand regional business practices
Personal Attributes
● Exceptional empathy - ability to understand that customers are emotional, have real problems, and aspirations
● Customer-obsessed mindset with genuine passion for helping small businesses succeed
● Cultural sensitivity and ability to create inclusive community spaces
● Creative problem-solving skills with ability to think outside traditional approaches
● Resilience and adaptability in a fast-paced, evolving market environment Success Metrics Primary KPIs
● Community engagement rates (active participation, retention, satisfaction scores)
● Customer NPS scores and feedback quality
● Repeat customer conversion and community-driven referrals
● Time-to-resolution for community issues and customer concerns
● Content engagement metrics across all channels
Secondary KPIs
● Community growth rate and geographic expansion success
● Cross-selling opportunities generated through community interactions
● Customer lifetime value improvement for community members
● Brand sentiment and word-of-mouth referrals from community
What We Offer Compensation & Benefits
● Competitive salary commensurate with experience
● Performance-based bonuses tied to community success metrics
● Comprehensive health insurance
● Professional development budget for community management and fintech training Growth Opportunities
● Direct impact on Numida's expansion across East Africa
● Leadership development opportunities within the rapidly growing Growth Team
● Cross-functional exposure to product, operations, and business development
● Market expansion involvement in new country launches
Work Environment
● Hybrid/flexible work arrangements with focus on customer-facing hours
● Access to latest AI tools and productivity technologies
● Rapid decision-making environment with 2-week improvement cycles
● Customer-first culture that values empathy and innovation
Work Hours: 8
Experience in Months: 36
Level of Education: bachelor degree
Job application procedure
Please Submit:
- Detailed CV highlighting relevant community management and customer experience
- Cover letter explaining your passion for MSME empowerment and community building
- Portfolio examples of successful community initiatives or customer engagement campaigns
- References from previous community or customer success roles
Application Process:
- Initial screening - CV and portfolio review
- Video interview - cultural fit and experience discussion
- Case study presentation - community strategy development for specific MSME segment
- Final interview - meet with Growth Team leadership and key stakeholders
Numida is an equal opportunity employer committed to diversity and inclusion. We encourage applications from candidates of all backgrounds, particularly those with lived experience in the MSME ecosystem. Ready to help us make customers FEEL the love? Apply today and join our mission to transform financial services for East African entrepreneurs.
Click Here to apply
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