About Emata

Emata is a frontrunner in agri finance in East Africa — backed by award-winning tech and a mission-driven team. Since launching in 2021, we’ve served 70 000+ farmers and partnered with 120+ agri companies and cooperatives, blending data science, AI and deep industry love for agriculture. At our core, we value curiosity, accountability and results that tangibly uplift rural communities.

Products: Digital loans, crop insurance, payments

Team: 25+ engineers, data scientists, product & business

Culture perks: cappuccinos from farmers we lend to, freedom to innovate, health insurance cover, salary-backed loans, ongoing training & certifications

At our core, we value teamwork over titles, critical thinking over copying, ownership of outcomes, fast learning, and integrity without compromise.

What you’ll do

• Get out and talk to farmers, field agents and agri-company partners — dig for what they actually need, not what we assume from behind a desk
• Turn that raw insight into clear product requirements the team can build from
• Team up daily with our product, AI and engineering colleagues to move features from sketch to launch
• Own the last mile: shape how we position and roll out new features so farmers don’t just get them, they actually use them
• Put new features through their paces before they ship — test them, break them, and make sure they work in the field, not just on the screen
• Chase down the story in the data: spot what’s landing, what’s tripping people up, and what to fix next
• Keep the product backlog orderly and help the CPO prioritise

You might be the one if you are…

• 3–5 years of experience, ideally with a marketing or branding background and a real pull toward tech and product
• Comfortable with technology — you pick up new tools quickly and enjoy figuring out how things work
• Good with ambiguity — you can take a fuzzy problem, make sense of it, and move it forward without waiting for perfect instructions
• Conceptual thinker — you see the bigger picture and can connect the dots between farmer needs, product, and business
• Strong communicator — you write clearly and explain an idea simply, whether you’re talking to a farmer, an engineer, or a partner
• Organised, self-driven, and happy in a small team where roles stretch
• A genuine interest in agriculture, financial inclusion, or East African markets

Nice to have

• Exposure to fintech, agri-tech, or working with rural or underserved customers
• Hands-on experience with product tools, no-code builders, analytics dashboards, or running campaigns

What we offer

A unique opportunity to build your career in an award-winning, venture-capital-backed startup that’s reshaping how African farmers access finance.

Competitive package, health insurance, salary loans, and a friendly, hard-working team.

• Get out and talk to farmers, field agents and agri-company partners — dig for what they actually need, not what we assume from behind a desk
• Turn that raw insight into clear product requirements the team can build from
• Team up daily with our product, AI and engineering colleagues to move features from sketch to launch
• Own the last mile: shape how we position and roll out new features so farmers don’t just get them, they actually use them
• Put new features through their paces before they ship — test them, break them, and make sure they work in the field, not just on the screen
• Chase down the story in the data: spot what’s landing, what’s tripping people up, and what to fix next
• Keep the product backlog orderly and help the CPO prioritise

• Comfortable with technology
• Good with ambiguity
• Conceptual thinker
• Strong communicator
• Organised
• Self-driven
• Hands-on experience with product tools
• No-code builders
• Analytics dashboards
• Running campaigns

• 3–5 years of experience, ideally with a marketing or branding background and a real pull toward tech and product
• A genuine interest in agriculture, financial inclusion, or East African markets
• Exposure to fintech, agri-tech, or working with rural or underserved customers